Privacy Policy - Tesco Pay Toll Road | Data Protection & Privacy Information

Introduction

At Tesco Pay Toll Road, we are committed to protecting your privacy and ensuring the security of your personal information. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our toll payment assistance services.

Please read this privacy policy carefully. If you do not agree with the terms of this privacy policy, please do not access or use our services.

Important: We are an independent assistance service and are not affiliated with Transport for London or any government body. We help facilitate payments but are not an official payment portal.

Advertising Compliance: We adhere to Google's Advertising Policies and the Google EU User Consent Policy. For more information about how Google uses data from our site, visit How Google uses information from sites or apps that use our services.

Information We Collect

Personal Information You Provide

We may collect personal information that you voluntarily provide to us when you:

Register for our toll payment assistance services
Submit a payment assistance request
Contact our customer support team
Subscribe to our communications
Participate in surveys or promotions

This information may include:

Vehicle registration number
Contact information (name, email address, phone number)
Payment information (processed securely through our payment providers)
Toll road usage details (dates, times, locations)
Communication preferences
Billing and address information

Information Collected Automatically

When you use our website, we may automatically collect certain information, including:

IP address and browser type
Device information and operating system
Usage data and website interaction patterns
Referring website and exit pages
Clickstream data and browsing behavior
Cookies and similar tracking technologies

Information from Third Parties

We may receive information about you from third parties, such as:

Payment processors and financial institutions
Advertising networks and analytics providers
Social media platforms (if you interact with us through these channels)

How We Use Your Information

We use the information we collect for various purposes, including:

Service Provision

To process and facilitate your toll payments
To communicate with you about your payment requests
To provide customer support and respond to inquiries
To send payment confirmations and receipts
To manage your account and preferences

Service Improvement

To improve our website and services
To develop new features and functionality
To analyze usage patterns and optimize user experience
To conduct research and analysis

Marketing and Advertising

To deliver targeted advertisements through Google Ads and other advertising platforms
To measure and analyze the effectiveness of our advertising campaigns
For retargeting purposes to show relevant ads to users who have visited our website
To send promotional communications (with your consent where required)
To personalize your experience and show relevant content

Legal Compliance

To comply with legal obligations
To prevent fraudulent activities and ensure security
To enforce our terms and conditions
To protect our rights and the rights of our users

Legal Basis for Processing (GDPR): We process your personal data based on one or more of the following legal grounds: (1) your consent; (2) performance of a contract with you; (3) our legitimate business interests; (4) compliance with legal obligations.

Data Sharing and Disclosure

Third-Party Service Providers

We may share your information with third-party service providers who perform services on our behalf, including:

Payment processing services
Customer relationship management tools
Communication platforms and email service providers
Analytics providers and data processors
Hosting providers and IT services

Advertising Partners

We share limited information with advertising partners like Google Ads to:

Serve relevant advertisements to potential customers
Measure conversion tracking and campaign performance
Analyze user behavior and website traffic patterns
Optimize our marketing efforts and reach appropriate audiences

Legal Requirements

We may disclose your information if required to do so by law or in response to valid requests by public authorities (e.g., court orders, subpoenas).

Business Transfers

In the event of a merger, acquisition, or sale of all or a portion of our assets, your information may be transferred as part of that transaction.

Note: We do not sell your personal information to third parties for marketing purposes. We only share data as described in this policy or with your explicit consent.

Cookies and Tracking Technologies

Types of Cookies We Use

We use cookies and similar tracking technologies including:

Essential Cookies: Required for basic website functionality and security
Analytics Cookies: Google Analytics to understand user behavior and improve our services
Advertising Cookies: Google Ads cookies for conversion tracking, remarketing, and audience targeting
Preference Cookies: To remember your settings and preferences
Session Cookies: To maintain your session and shopping cart functionality

How We Use Tracking Technologies

To understand how visitors interact with our website
To measure advertising campaign effectiveness
To personalize content and advertisements
To analyze traffic patterns and user behavior
To remember your preferences and settings

Managing Cookies

You can control cookie preferences through our cookie banner or browser settings. Most web browsers allow you to control cookies through their settings preferences. However, limiting cookies may affect your experience on our website.

For detailed information about the cookies we use and how to manage them, please see our Cookie Policy.

Google Analytics & Ads: We use Google Analytics to collect information about how visitors use our site. We use Google Ads for advertising purposes. These services use cookies and similar technologies to collect and analyze information about use of the services. You can learn more about Google's practices by visiting Google's Privacy & Terms.

Data Security

We implement appropriate technical and organizational security measures to protect your personal information against unauthorized access, alteration, disclosure, or destruction.

Security Measures Include:

Encryption of sensitive data in transit and at rest
Secure socket layer (SSL) technology for data transmission
Regular security assessments and vulnerability testing
Access controls and authentication procedures
Secure data storage practices and infrastructure
Employee training on data protection
Regular security audits and monitoring

While we strive to use commercially acceptable means to protect your personal information, no method of transmission over the Internet or electronic storage is 100% secure. We cannot guarantee absolute security.

Data Breach Procedures

We have procedures in place to deal with any suspected personal data breach and will notify you and any applicable regulator of a breach where we are legally required to do so.

Your Rights and Choices

Access and Correction

You have the right to access and update your personal information. You can review and change your information by contacting us directly.

Data Portability

You have the right to request a copy of your personal data in a structured, machine-readable format.

Deletion

You may request deletion of your personal information, subject to certain legal obligations we may have to retain data.

Marketing Communications

You can opt-out of receiving marketing communications from us by following the unsubscribe instructions in any email we send or by contacting us directly.

Cookies and Tracking

You can set your browser to refuse all or some browser cookies, or to alert you when websites set or access cookies. You can also manage your preferences through our cookie consent tool.

Advertising Preferences

You can opt-out of personalized advertising by visiting Google Ads Settings or using industry opt-out tools.

Withdraw Consent

Where we rely on your consent for processing, you have the right to withdraw that consent at any time.

Exercising Your Rights: To exercise any of these rights, please contact us using the details provided in the "Contact Us" section. We will respond to your request within 30 days.

Data Retention

We will retain your personal information only for as long as necessary to fulfill the purposes for which we collected it, including for the purposes of satisfying any legal, accounting, or reporting requirements.

Typically, we retain toll payment records for 7 years to comply with financial regulations and to assist with any potential disputes or inquiries.

Retention Periods

Account data: While your account is active and for 3 years after closure
Payment records: 7 years for financial compliance
Marketing data: Until you unsubscribe or for 3 years after last interaction
Website analytics: 26 months for Google Analytics data
Cookie data: As specified in our Cookie Policy

International Data Transfers

Your information may be transferred to and maintained on computers located outside of your state, province, country, or other governmental jurisdiction where the data protection laws may differ from those of your jurisdiction.

We will take all steps reasonably necessary to ensure that your data is treated securely and in accordance with this Privacy Policy. When we transfer personal data outside the European Economic Area (EEA), we ensure appropriate safeguards are in place, such as Standard Contractual Clauses or adequacy decisions.

Children's Privacy

Our services are not intended for individuals under the age of 18. We do not knowingly collect personal information from children under 18. If you are a parent or guardian and believe your child has provided us with personal information, please contact us immediately.

Third-Party Links

Our website may contain links to third-party websites. This Privacy Policy does not apply to those websites, and we are not responsible for the privacy practices or content of third-party sites. We encourage you to review the privacy policies of any third-party sites you visit.

Changes to This Privacy Policy

We may update our Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page and updating the "Last Updated" date.

We may also notify you via email and/or a prominent notice on our service, prior to the change becoming effective and update the "last updated" date at the top of this Privacy Policy.

You are advised to review this Privacy Policy periodically for any changes. Changes to this Privacy Policy are effective when they are posted on this page.